👋🏻 Hello, I’m Caglar
I am a Principal Product Designer & Design Leader with over a decade of experience building high-impact digital experiences across B2B, fintech, e-commerce, and gamification.
Selected Works
Freemium to Premium
Shaping a membership experience that reached 1M users in nine months.
Membership · Product strategy
An Entertaining & Rewarding Game Hub
Turning play into a scalable shopping channel, increasing monthly visitors by 138%.
Gamification · Engagement
Gamifying E-shopping, Mission System
Turning customer motivation into a scalable mission system that achieved a 10% conversion rate and generated 122K+ new orders.
Engagement · Product strategy
A More Welcoming and Secure Wallet Experience
Reframing a complex finance app around clearer paths and more useful everyday actions.
Fintech · Information architecture